شركة ماتيريال درايف مقرها الرئيسي في المملكة المتحدة – لندن وبفرع مستحدث لها في المملكة العربية السعودية بالرياض حيث مهمتنا تلبية الحاجات التدريبية في الشرق الأوسط بحقائب تدريبية باللغة العربية تم تصميمها من قبل خبرات أكاديمية ومهنية.
A training course aimed at qualifying those wishing to work in a job within the field of marketing, sales or customer service. This program is the starting point for entry into this area. Provides participants with the necessary training to understand and understand the basics of the field.
What Will I Learn?
Training course in marketing
Marketing position and role in corporate and business organizations
The organization and the external environment
Porter Competitive Powers
Market Segmentation
Market target
Marketing mix 4P's
Promotional mix
Marketing research
Strategic Marketing
Marketing plan
Branding
Training course in sales
Sales department and its role in companies and business organizations
Sales forecasting
Qualitative and quantitative methods to predict sales
Sales management and sales skills
Tools used to track sales
Personal selling concept
Consumer behavior and sales process
Communication and negotiation skills for sales representatives
Training course in customer service
The role of customer service in companies and business associations
Factors Affecting Customer Satisfaction
Different customers and how to communicate with them professionally
Professional handling with customer complaints
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