Training package In Ad campaign strategies between marketing and customer service – Material Drive

Description

Marketing is one of the most important functions and processes at the level of public and private organizations, because it plays an important role in increasing the productivity and effectiveness of organizations. Through conceptualization and practice of marketing in the Arab world, there is a clear lack of organizational performance at the marketing level. From the conceptual point of view, it still suffers from the problem of traditional dominance, which is far from the contemporary strategic concept. On the other hand, Product development, pricing, promotion and distribution below the required level, which reflected negatively on the level of overall performance of our production and service organizations.

What Will I Learn?

  • Strategic mentality for marketing men and visibility
  • The nature, types and characteristics of the competition
  • New forms of competition
  • Different methods of competition analysis
  • Stages and steps of competition analysis

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