If we
examine the written communication in the modern business environment we find it
requires a distinct mix of capabilities that may seem at first irrelevant, but
in fact their meeting and use it in an integrated way is necessary to achieve
the effectiveness of written communication . These capabilities include
intellectual skills such as the ability to analysis, planning, organization,
attitudes, values and professionalism such as sincerity, honesty, objectivity,
and taking into account the details, skills and behavioral Kaltoasl, and
understanding of others, and language skills Kalalmam rules of the language
used in the communication, and the possession of a rich base of vocabulary and
the ability to express And intermediate to advanced skills in the use of IT
applications, as well as important research and information-gathering
capabilities.
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