Training package In Golden Rules of Excellence in Public Relations Management – Material Drive

Description

This
program offers the keys to public relations , which enable the opening of most
of the closed doors that may hinder the success of the communication process,
which requires familiarity with many strategies and tactics that in turn
enhance the communication message, and thus affect the target audience in order
to achieve the objectives of the organization, The program consists of several
axes: (introduction to public relations , characteristics and types of public
relations public, tools and means of image formation, Internet uses in public
relations, persuasion strategies , public relations and nature of
communication, Public Relations, PR Strategies, Public RelationsPublic opinion,
propaganda strategy, public relations writing strategies, media message strategies
, reputation management strategies , and crisis management strategies
).

What Will I Learn?

  • Planning and organizing PR skills
  • The origins of protocol and interpersonal skills
  • The art of preparing publications and information bulletins
  • Use of information technology in the management of public relations and information
  • Information Network "local and international" opportunities and risks
  • Characteristics of public opinion / media message
  • Preparation of public relations databases

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