Training package In Integrated systems of public relations, media and press editorial arts – Material Drive

Description

The media skills are among the most important elements of the success of the administrative leaders to deal efficiently with the means of communicating the news of the institutions to the media. This is reflected in the diversity of the media and its diversity between reading, audio, visual and electronic in the countries of the region, which requires institutions and various sectors to work hard to build an integrated system For internal and external communication with a view to developing channels of communication and ensuring the highest standards of transparency and accuracy of information through the adoption of global best practices in the field of communication. Since the relationship between the role of media spokespersons and journalists who are eager to know the news and usually rely on press releases to guide them to new products and identify corporate trends, guidance, advice and other relevant developments, this was the special program for senior management

What Will I Learn?

  • The media process and the basics of editing.
  • Basic principles of journalistic editing.
  • Press Office tools and roles to achieve its objectives.
  • The needs of the media media organizations.
  • Experiences of liberalization in the developed countries in writing.

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