Training package In Public relations and the art of crisis management – Material Drive

Description

Although public relations operate within the institution as a subsystem governed by prevailing norms, policies and cultures, the environmental conditions surrounding the events and the emergency situations facing the institutions as well as the desire to establish and establish close relations with the public to market their activities have led to the need to pay attention to the function of public relations and its practitioners,

What Will I Learn?

  • The nature of the administrative crises facing the institutions
  • The role of public relations in facing the crisis
  • Public relations strategies in crises
  • The mental image of the institution
  • Preventive planning of public relations in crisis management
  • Analysis of warning signals
  • Preparing and training crisis management team

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